Stepping Stones to the Top
So let’s review your stepping stones to the top. This is a re-cap of everything we’ve discussed over the duration of “BIZ TALK” All the below information was provide for you on “BIZ TALK” Starting from a small indie band to signing a Major Record Deal. All below must be Industry Standard, and timeline of all of the below milestones could take between 5-10 years.
PHASE I
“You're with the pretenders”
YEAR 1
1 - Form band (or artist)
2 - Possess the following attributes: Good Motivation, Marketability, Music
3 - Record, mix and master Industry standard CD or DEMO
4 - Release CD or DEMO in April
5 - Distribute CD to CD baby – sign up fro Digital Distribution - Recommended
6 - Distribute your CD to Music Critics
7 - Build Electronic Press Pack on SOINICBIDS - Recommended
8 - Sign up for free SONIBIDS e-mail alerts letting you know of upcoming gigs so you can to submit your EPK directly to them.
9 - Build and continue to develop “1” Sheet
10 - Build URL, MY SPACE, FACEBOOK
11 - Distribute your CD of DEMO to Radio via Radio Direct- X - Recommended
12 - Re-locate (if necessary) to an area compatible with a strong fan base
13 - Rehearse your live set
14 - Distribute your CD or DEMO to several local club owners
15 - Start playing several small low profile gigs to get comfortable playing live
16 - Get a Booking Agent of Join a Booking Agency
17 - Get legal representation
18 - Hire your own sound guy
19 - Start playing the local club circuit (5-15) shows a month, 200 shows annually
20 - Get positively networked with the who’s who of local bands, and local club owners
21 - Maximize your Internet Presence
22 - Generate a local buzz around your music within a specific region or locale
PHASE II
“You're with the contenders”
YEARS 2-5
23 - Release CD or DEMO each & every year in April
24 - Play high quality venues only. (5-15) shows a month, 200 shows annually
25 - Send demo package to A&R Representatives with a personal invite to a live performance at a high quality venue. (Recommended draw be 1,000+)
26 - Plan and conduct a regional tour, 6-9 month window (200 shows annually)
27 - Continue to document and develop your PRESS PACK“&”1” SHEET as you increase in popularity. Document all “hard numbers’ like CD sales, Merchandise, and ticket sales numbers, and Radio Airplay Info.
PHASE III - ENDGAME
“You’re with the pros”
YEARS 5 & BEYOND
28 - Have you Legal Representative evaluate all offers that come in from small, reputable record labels.
29 - Don’t sign the first deal you get offered. Play the Negotiating game rendering a “fair & honest” deal.
30 - Sign your first “fair & honest” deal with a reputable “indie” label or Entertainment Group
31 - Have s successful tenure with the small “indie” label, or Entertainment Group
32 - Have you Legal Representative evaluate all offers that come in from a Major Record Label towards the end of your tenure with an “Indie” Label.
33 - Don’t sign the first offer you see. Play the Negotiating game to render an “attractive” deal.
34 -Sign your first “attractive” deal with a Major Record Label or Entertainment group.