How CD BABY works

 

CD Baby is technically a distributor. Technically they can give UPC Barcodes to the albums we are distributing. This is great because to get a traditional BARCODE it normally costs $900. Through CD BABY it is now $40 and itís all legal. Hereís why. CD BABY deals with SoundScan every week anyway, they actually do the reporting of our barcode information to SoundScan for us. Yes - they register it for us. This way we don't need to fill out any forms & send it to SoundScan. When CD Baby assigns someone a barcode, they give SoundScan the information of that album, (Artist Name, Album Title, Release Date, Parent Label, Sub Label, Format, and Selling Price.) We have to put "CD Baby" as "Parent Label" - but everything else is listed there as you. No other ties to CD Baby. The UCC doesn't keep track of what barcode goes to what product. That's not their job. The UCC only tracks what parent company has what 6-digit-code at the beginning of the UPC barcode. Then it's up to the company itself (CD Baby in this case) to keep track of what unique barcode (12 digits) goes to what product. So in music circles, the only One Central Database of all those barcodes is on SoundScan. This means if our unique barcode is listed in SoundScan as Drum Dynasty, then it might as well be your barcode entirely! Nobody really cares which digits belong to whom. They just care that it's a unique number, not assigned to any other product in the world. Only if someone really went and contacted the UCC and dug into their company database would they find that the first 6 digits belong to Hit Media Inc (a.k.a. "CD Baby") - and so what if they do?  Luckily with CD Baby we send checks to artists every week anyway, acting as a distributor anyway, and if someone ever accidentally sent a check to CD Baby for your CDs sold at a chain store anywhere in the world - we would just forward the full amount directly to you. For more information please visit www.cdbaby.com