CD REVIEW: Alia Lorae - The Mad and The Beautiful
By: Cyrus Rhodes
Artist: Alia Lorae
CD: The Mad and The Beautiful
Label: Independent Artist
Genre: Alternative Electrinica, Goth Rock, Power Pop
Sounds Like: Evanescence, Berlin, Garbage
Technical Grade: 8/10
Weakness: A Few Winded Songs
New York based Singer./Songwriter Alia Lorae just releaws3ed her latest CD entitled The Mad and The Beautiful in 2012. She has been described as "theatrical as much as it is musical. The techno beats get your heart pumping and the ghoulish tones keep your adrenaline racing. From beginning to end. (Alia Lorae) successfully allows you to escape from the real world and enter her metaphysical realm."
The CD kicks things off with the title track a mesmerizing intro piece that sets the stage rather appropriately for this dark and striking catalogue of music. This first piece wastes no time getting things off the ground with its pulsating rhythm, hooky musical flow against a grand mosaic of exotic soundscapes and the infectious vocal front from Lorae. Track 2 entitled “Modern Monsters” shifts gears with it’s smooth as silk groove against heartfelt vocals and impressive vocal harmonies from Lorae and company. I would describe this impressive follow pieces captivating and mesmerizing. Track 3 “1,000 Years in Hell” shifts gears a bit with its thought provoking lyrical content, striking piano intro against heartfelt vocals that flows and ebbs its way though to emotional fruition. As the CD slowly unfolds I can hear many different musical textures reminiscent of Ace of Base, Berlin, Garbage, and even Evanescence. The music is extremely melodic but definitely brings to the table a lot of musical variety and much in the way of hooky melodies, sonic sound effects and catchy musical format. You will notice rich musical textures overflowing everywhere - from rocking rhythm guitar, to dynamic musical flow, think low end rhythms and beats against lush harmonies all built upon a solid rhythm section. The vocal abilities from Alia Lorae works extremely well within the confines of this catalog. Make no bones about it she‘s an impressive front woman (vocals and visuals) and delivers much in the way of emotion, reckless abandon and a seductive persona. She has an impressive falsetto and takes many vocal risks throughout the CD, indicating to me a strong and confident vocal ability. All band members play their parts extremely well song for song and note for note. The production value is Gold Standard and offers much in the way of thick low end frequency and crystal clear high end clarity. Kudos goes out to the top flight production value and impressive vocal presence from Alia Lorae. Let me go on record to say there's not a dull moment on the entire CD. From grooving “XXX” and striking “Mine” to hypnotic “Savage Thing” to mesmerizing “I’m not Here” this CD has something for just about everyone. There’s also a bonus “Modern Monsters” video CD that comes with the package as well
All songs over 4 minutes tend to drag you to the finish line. Track 1 takes way to long to fade out. I also wish there were a few more live elements incorporated with the mix. The Piano was a step in the right direction. Things like distorted guitar, guitar solos, more solos in general, aggressive-distorted guitars, sporadic percussive elements would add even more dimension to the catalogue. The liner notes are somewhat lacking on specifics with regards to the behind the scenes Production work. I can’t even find a release date anywhere on the CD. Ironically some of the aforementioned issues are not typical of Gold Standard CD Productions.
From start to finish The Mad and The Beautiful from Alia Lorae is a rock solid musical production prefect for Halloween College parties of late night Goth hangouts. It’s an extremely consistent, catchy, and highly melodic. Its strength - it’s just a blast to listen to with songs that are extremely catchy, and extremely marketable. The music will grab the listener refusing to let go. All in all latest release from Lorae combines amazing songwriting with top flight production touches/strokes and entertaining songs that will have you wanting and creaming more. more, more, more.